Tuesday, April 8, 2014

Ha, Headshots, who needs em!

Good Tuesday from Prospect.

Headshots, who needs em. "Hell I don't need to post a pic of myself, potential clients will just know who I am and want to work with me."

Is this what gets you ahead? I see this everyday. The infamous facebook guy or the linkedin head and especially that computer/laptop camera shot. Trust me that's not a positive image.

It's one thing if you're online in a personal capacity, but when it comes to business what are you thinking? If you think your facebook page is only viewed by your friends you're sadly mistaken. Even if you don't think it happens potential clients/employers are checking you out. That online presence is key to selling yourself and your ideas. If you don't care then power to ya.

Really, if you're going to take the time to post yourself online what the hell are you doing without a good headshot. You are your brand. A good headshot is part of your brand, if it doesn't portray your messaging and what you have to offer than why bother? 

Good branding is how you portray yourself to potentials, a good headshot is one graphic element in a successful marketing plan that stems from your brand. Good brands are about being focused. 

As a Designer and photographer I can assure you, if you don't put your best foot forward you won't succeed in whatever you're up to.

When looking to get a good headshot, look to a professional.

Professional photographers aren't your average enthusiasts, they aren't your cousin or boyfriend or fellow employee that just happens to have a camera, they are professionals because they understand professionalism. 

A professional seeks a vision, a creative that envelopes a message. Professionals deliver consistently time after time, not just get paid to shoot pictures. They know their gear and they know light. A professional headshot is a big part of your brand. Remember…"Your brand is what people say about you when you leave the room".

Whether you agree or not the net is image driven, it's not just what you say but what you show.
That deer in the headlights shot chases people away from, not toward, you. BTW, that includes your staff pics on your web site.

A Professional headshot is so empowering. So lean In, put your best self forward and get a professional headshot that communicates all of your many talents!

Until next post, enjoy Derek